Blox calls it the 2x2x2 initiative: design buildings with twice the quality of traditional structures, assemble them twice as fast as traditional construction, and produce them for half the cost. With that industry-changing mindset, we knew we had to get a peek inside their doors. And Blox let us take viewers with us.

The transformation Blox is leading teaches architects how to use manufacturing to make construction simpler. When the founders couldn’t find manufacturers interested in the concept, they built their own facility. VR is the perfect tool to help gain awareness and acceptance for this new model of construction efficiency.